Saturday, April 05, 2008

Absolut apologizes for Mexican vodka ad

Absolut apologizes for Mexican vodka ad

MEXICO CITY -- The Absolut vodka company apologized Saturday for an ad campaign depicting the southwestern U.S. as part of Mexico amid angry calls for a boycott by U.S. consumers.

The campaign, which promotes ideal scenarios under the slogan "In an Absolut World," showed a 1830s-era map when Mexico included California, Texas and other southwestern states. Mexico still resents losing that territory in the 1848 Mexican-American War and the fight for Texas independence.

For the rest of the story:,0,308550.story


At 1:35 PM, Blogger Barbara and Ron said...

Well, good for them. But truthfully, I'm still not drinking vodka.

At 7:44 PM, Blogger sally said...

In an Absolut World their advertisement department needs to be fired!!


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