Absolut apologizes for Mexican vodka ad
Absolut apologizes for Mexican vodka ad
MEXICO CITY -- The Absolut vodka company apologized Saturday for an ad campaign depicting the southwestern U.S. as part of Mexico amid angry calls for a boycott by U.S. consumers.
The campaign, which promotes ideal scenarios under the slogan "In an Absolut World," showed a 1830s-era map when Mexico included California, Texas and other southwestern states. Mexico still resents losing that territory in the 1848 Mexican-American War and the fight for Texas independence.
For the rest of the story:
http://www.latimes.com/news/nationworld/world/la-fg-absolut6apr06,0,308550.story
posted by sally @ 9:35 PM
2 comments
2 Comments:
Well, good for them. But truthfully, I'm still not drinking vodka.
In an Absolut World their advertisement department needs to be fired!!
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